Fort Lauderdale International Boat Show Will Be Run By Show Management For The Next 30 Years
The Fort Lauderdale International Boat Show will remain in experienced hands for the next 30 years.
Show Management, the boat show production company that has operated FLIBS for four decades, has announced an agreement with the Marine Industries Association of South Florida (MIASF)—which owns the boat show—to produce FLIBS through 2046.
"All of us at Show Management are honored to have been selected to operate the show through 2046, and will continue dedicating all of our resources to ensure that FLIBS remains the largest and best boat show in the world," Show Management President Efrem 'Skip' Zimbalist III said in a press release.
Show Management helped give the boat show's brand image a huge makeover last year, as it hired a local marketing agency to redesign the FLIBS website and lead a new creative campaign.
The new 30-year contract is Show Management's longest agreement with the boat show. The contract "continues the collaboration with the promoter that ensures growth for the show and industry it supports, while continuing to evolve it," MIASF executive director Phil Purcell said.
Show Management took over FLIBS in 1976 when the show moved to the Bahia Mar Yachting Center. It also produces the Palm Beach International Boat Show, which takes place next week from March 17 to 20, as well as Yachts Miami Beach and others.
In its announcement, Show Management also shared the 2016 dates for the Fort Lauderdale International Boat Show. The 57th annual edition will take place Nov. 3 through Nov. 7.