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Fort Lauderdale's SW 2nd Street Painted Pink For Breast Cancer Awareness Month

The color pink is taking over the streets of downtown Fort Lauderdale this October.

Temporarily renamed Pink Drive, the portion of Southwest Second Street between South Andrews Avenue and Fifth Avenue was painted pink on Thursday, Oct. 1, to kick off Breast Cancer Awareness Month.

The city of Fort Lauderdale partnered with AutoNation on its new pink street as part of the company's national "Drive Pink" campaign to raise funds for breast cancer research. 

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The street's bold pink hue stretches five blocks as a reminder to those making their way through Fort Lauderdale of the campaign's ultimate goal: to raise awareness and $1 million for breast cancer research. 

Others visual acts of awareness are also taking place throughout the city. A large Susan G. Komen ribbon and breast cancer awareness sand sculptures have popped up at the Fort Lauderdale Marriott Harbor Beach Resort & Spa Thursday as well. 

The property is donating $2,750—the would-be cost of the sculptures sand artists Josh Clyde and John May donated their time to build—to the Susan G. Komen Foundation. 

Here are a few photos:

Breast Cancer Awareness Month


Breast Cancer Awareness Month

Breast Cancer Awareness Month

Photos courtesy Marriott Harbor Beach Resort & Spa


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